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  • Publisher Profile: Iceberg Interactive

    This is the second post in a new series of profiles of GameStreamer publishers and independent developers.

     

    Iceberg Interactive focuses on PC gaming with an emphasis on simulators, adventure and MMO/action games. Although the company is just two years old, its leadership has a combined 70 years in the game publishing business. Staff members have been involved in all aspects of the industry, from public relations and sales to producing and development. They’re also avid gamers themselves.

    Because of their experience in the industry and love of gaming, Iceberg treats every release as a ‘flagship’ title. They understand the amount of time and effort that goes into a game and they invest the same passion and dedication to bringing games to a worldwide audience. Iceberg has more than 30 titles, which are promoted through community contests on the corporate site. GameStreamer carries several of the games, including Craft of Gods and the new title Baron Wittard: Nemesis of Ragnarok.

     

    Craft of Gods Iceberg Interactive

     

    We talked to Iceberg Interactive’s Project Manager Lex Suurland to get the inside scoop on the company’s name, game selection and Suurland’s favorite games past and present.

     

    GameStreamer: How did Iceberg get its name?
    Lex Suurland: The name Iceberg is actually representing the human mind which is much like an iceberg. Ninety percent is under water / the subconscious. Our CEO came up with that stuff. We also have a catchy company tag line: Play it cool.

    GS: What was the first game Iceberg published?
    LS: Iceberg has formed a big catalogue of games fast but the first game we published (in retail) was Restaurant Empire 2.

    GS: Do you remember the first game you ever played? What was it?
    LS: My first game, that's hard! It must be Sonic the Hedgehog on the Sega or Duck Hunt on the Nintendo. Loved both games when I was a kid and still think about the old days when you where playing a single level for more than two hours.

    GS: Describe your favorite aspect of working at Iceberg.
    LS: The favorite part is constantly working with new games. We release about 12 games a year and every single game is different. Iceberg Interactive is a real retail publisher. It is up to me that Iceberg will also have a great digital catalog.

    GS: How do you select which games to publish?
    LS: Our Senior Development Manager is the big catalyst in this area. He is just very involved in the development community and always on the prowl. We also get offered plenty games from developers or third parties. Once we spot quality games that are affordable, we will chase them.

    GS: What do you think sets Iceberg apart from other publishers?
    LS: Through years of experience, Iceberg really has developed an eye for quality. And because we are gamers ourselves first and foremost, we have a good idea of what gamers want. We are also a force now in several niche genres such as adventure games and simulation games. I guess we have a reputation for that and for indie-developed games. We also focus on PC. That's pretty rare, too.

    GS: Can you give us a sneak peek at new games on the horizon?
    LS: We have several launches in the coming months; some of them retail only, some of them via GameStreamer as well. We recommend keeping an eye out for the space sim / RPG Starpoint Gemini and the Cornwall-developed horror adventure Bracken Tor.

    GS: If you could be any game character, who would you be and why?
    LS: That must be Master Chief from the Halo series. Have played Halo 2 and 3 for a great amount of time. Loved the online gameplay.

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  • New Community Site Will Inform and Connect Gamers

    GameStreamer strongly believes in the power of community, especially in the gaming industry. We’ve been active in social media in an effort to connect to gamers on a more personal level, and now we’re excited to announce a new project that takes the initiative further. Up and running in the next few weeks, our new community site will feature a blog and game reviews by our staff, as well as by guest posters. The site will also contain a news section for press releases and bulletins. We anticipate some overlap with our corporate site, but much of the community site will serve up fresh content.

     

    People will be able to access the new site via our flagship game stores, as well as our game store partners’ stores. The site was designed with minimal branding to complement game store partners’ stores as much as possible. Because the community site is as much our partners’ sites as ours, we encourage game store partners and publishers to contribute ideas and posts for the blog and to submit relevant news releases for inclusion in the news section. Game store partners can opt out of linking to the site from their stores and replace the link to their own blogs or news pages.

     

    Site visitors can participate by commenting on blog posts and reviews. Comments will be approved by GameStreamer before being published.

     

    If you have any questions about or suggestions for the community site, contact us at info@gamestreamer.net or add your comment to this blog post.

     

    Watch this space for the community site’s launch date.

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  • Publisher Profile: FRONTLINE Studios

    This is the first post in a new series of profiles of GameStreamer publishers and independent developers.

     

    Modestly sized independent developer FRONTLINE Studios derived its name from the company’s commitment to pushing the technology and design to the limit. Established in 1998, the company develops games for next-generation entertainment devices (Nintendo Wii, PS3, XB360, PC and Mac), as well as handhelds (DS, PSP, and iPhone). FRONTLINE Studios' technology consists of dozens of platform-independent components integrated into scalable and flexible object-oriented architecture. NetVigil software keeps the company's projects efficient and provides real-time reporting and monitoring.

     

    Company offices are in Florida and California, and the main studio is located in Poland (Bydgoszcz). FRONTLINE games include Gene Labs and Christmas Chicken and upcoming titles Life Savers and Mech Wars.

     

    To learn more about FRONTLINE Studios, we asked CEO Marcin Michel a few questions about his company and his personal experiences as a gamer.

     

    GameStreamer: How did FRONTLINE get its name?

    Marcin Michel: Since the very beginning we have had a mission to become a prestigious, well recognizable and creative game developer, so one day we could get a chance to get on the front line of the videogame industry. At FRONTLINE we always try to stay ahead with the proprietary technology and development tools, always trying to deliver top-of-the-line, quality products. That is, we thought FRONTLINE Studios is a great name that reflects our business strategy.

     


    GS: What was the first game FRONTLINE self-published?

    MM: The first self-published title is Gene Labs. Due to limited internal funds, we have selected this simple and fun arcade game, so we could afford to bring this game to many platforms simultaneously and at low cost. In the past we have delivered over 30 titles on many different platforms developed for retail game publishers, and currently we do have 12 titles that we are going to self-publish within a few upcoming months.

     

     

    GS: Can you give us a sneak peek of some of your upcoming titles?

    MM: Sure. Valet Maniacs (screenshot below) is an arcade-strategy game where you are a valet parking supervisor. Galactic Siege puts you in the middle of a space-shooting adventure, and Red Prison gives hidden object games a new twist. If you love to fish, Salt Life: Ocean Hunter offers a first-person fishing experience.   

     

    Valet Maniacs, FRONTLINE Studios

     

    GS: What was the first video game you ever played?

    MM: I can't really remember what was the very first game I've played. There was a bunch of cool games I've played on my first fun machine - Commodore 64. I had been basically buying all games I could get in Poland those days, and I think I've collected at least 30 best games on my Commodore.

     

     

    GS: What is your favorite aspect of working at FRONTLINE?

    MM: There are many aspects for sure, including the possibility to be a part of creative process, however I must say that our company's culture and its people are the most important aspects that keep me going.

     

     

    GS: If you could be any game character, who would you be and why?

    MM: One of my favorite is definitely Drake from Uncharted, as I would love to try my luck in treasure hunting one day!

     

    If you would like to be featured in our next publisher profile, contact us at info@gamestreamer.net.

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  • Synergy: Publishers and Game Store Partners Working Together

    Our publishers and game store partners have one very important goal in common: to sell games. Working together, both parties can make this happen more quickly and successfully.

     

    Exclusive promotions or discounts: Game store partners, you can request exclusive discounts from our publisher partners. We encourage this co-marketing and will facilitate the introductions. Just let us know what game and what distribution (regional, worldwide) requested.

     

    Real-life example: Just this week, game store partner Gamer Reaction teamed up with publisher FRONTLINE Studios to promote the game Gene Labs and its contest. Gamer Reaction is able to sell Gene Labs at an exclusive discount in exchange for talking up the game in a podcast and other promotional methods.

     

    Contests: Publishers, promote new and older titles by coordinating giveaways (free games, merchandise) with game store partners. Game store partners, choose winners by hosting trivia contests, scavenger hunts, competitions or other challenges. Get creative.


    Interviews: Game store partners, do you have a gaming-related site? Even if you don’t, why not interview one of our publishers for your site blog or news section? You will benefit by promoting your game store, and publishers will benefit by promoting their games.

     

    What are your ideas for synergistic relationships between publishers and game store partners? Share them with us and let’s make things happen.

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